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Peter discusses new paper with Gabriella Mirabelli on the Up Next Podcast

Marketscience Founder Dr Peter Cain Featured on the latest Up Next Podcast We’re excited to share that our Up Next podcast episode – featuring company founder Peter Cain – is now live!  In this episode Peter join's podcast host, Gabriella Mirabelli to explore the research he has conducted on how to measure the long term effect of marketing strategy on brand sales. It’s ...
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Unitymedia GmbH Enlists Truesight-Marketscience

Unitymedia GmbH Enlists Truesight-Marketscience Consulting Partnership To Build An In- House Marketing Analytics Capability UM projects initial 20% improvement in marketing productivity from ...
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Marketscience named leaders in Econometric Consulting

July 25, 2018 We're thrilled to announce that we've been named UK 2018 'Leaders in Econometric Consulting' by Worldwide Business Review.
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Truesight Consulting Tapped for Insights in New eMarketer Report

Truesight Consulting Tapped for Insights in New eMarketer Report, “Understanding Customer Engagement – How to Map and Make Sense of the Metrics ...
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Truesight and Marketscience Launch Strategic Partnership

Truesight Consulting and UK-based Marketscience Consulting Launch Strategic Partnership   New York, NY and London, UK – April 20, 2018 – Today, ...
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Truesight Consulting Expands Global Footprint with Launch of Delhi Office

Truesight Consulting Expands Global Footprint with Formal Launch of Expanded Delhi Office; Appoints Industry Veteran, Nitesh Sahay, Country and Region Leader New ...
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Truesight Consulting Launches

Marketing Innovators David Dixon and Sebastian Shapiro Join Forces to Launch ‘Truesight Consulting,’ A New, Independent Advanced Marketing Analytics and Solutions Consultancy ...
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Marketscience Named ‘Consultancy Agency of the Month’ by Business and Industry Today

May 12, 2017 Business and Industry Today is pleased to feature Marketscience as its prestigious Consultancy Agency of the Month. The article ...
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Marketscience Wins at the RAR Awards

Marketscience named finalist & winner of Market Research 2016 RAR Awards The RAR Awards, presented by the Drum, highlight the agencies that ...
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Dr. Peter Cain to Teach Marketing Analytics Course

Dynamic marketing mix modeling: theory and practice. will be taught by Dr. Peter Cain, Executive Partner at Marketscience. Peter is a recent ...
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