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Unitymedia GmbH Enlists Truesight-Marketscience

Unitymedia GmbH Enlists Truesight-Marketscience Consulting Partnership To Build An In- House Marketing Analytics Capability UM projects initial 20% improvement in marketing productivity from enablement and analytics program New York, NY, London, UK, Cologne, Germany, Delhi, India – November 1, 2018 – Today, the Truesight-Marketscience Partnership announced completion of a 3-month Analytics Enablement program focused on Marketing Investment Productivity for Unitymedia, a ...
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Marketscience @POSSIBLE 2025

We are pleased to announce that Marketscience will be participating in the Possible Conference in Miami for the second year in a ...
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Marketscience Unveils Brand Video On Marketing Effectiveness

NEW YORK, NEW YORK, UNITED STATES, February 24, 2025 -- Marketscience, a leading marketing effectiveness analytics consultancy, has launched an intro video ...
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AI in Marketing analytics

AI’s Impact on Marketing Analytics: A New Lens

NEW YORK, NEW YORK, UNITED STATED, March 27, 2024 -- Marketscience, a leading provider of marketing analytics solutions, has published a new ...
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Marketscience @POSSIBLE 2024

New York, NY (March 14, 2024) - Marketscience, a leading data-driven marketing consultancy, announced today its participation as a partner at the ...
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marketer's guide to measurement

Marketscience Launches “Marketer’s Guide To Measurement”

NEW YORK, NEW YORK, UNITED STATES, December 6, 2023 -- In today's ever-changing marketing landscape, it can be challenging for executives to ...
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Attribution and the marketing mix model - marketscience

Marketscience & I-COM Global – New Research On Next-Generation MMM

New York, NY and London, UK - May 4, 2023 - Dr Peter Cain's latest research piece was published in the 4th Issue ...
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investing in growth - marketscience

With building momentum, Marketscience invests in growth

New York, NY – March 8, 2023 – Marketscience are delighted to announce the appointment of Irina Pessin-Monnerat to the newly created ...
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Peter discusses new paper with Gabriella Mirabelli on the Up Next Podcast

Marketscience Founder Dr Peter Cain Featured on the latest Up Next Podcast We're excited to share that our Up Next podcast episode ...
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Marketscience launches BaseDynamics: A More Accurate Measurement of Short- And Long-Term Marketing Effectiveness

New York, NY and London, UK - October 2021 -- Independent marketing analytics firm Marketscience announces today the launch of BaseDynamics, a ...
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